B2B lead generation agency
Qualified conversations with the accounts you actually want.
Who this is for
B2B companies with real deal sizes and a definable buyer, tired of the lead-gen industry's standard offer: a scraped list, a merge-field sequence, and a monthly report explaining why the meetings were with the wrong people. You do not need more leads. You need conversations with the specific accounts that would change your year.
What we do
Managed outbound as a system. A named account list built and approved with you. Decision-makers mapped per account. Personal outreach, written and sequenced by people who read the prospect's context first. And underneath it, the layer most outbound agencies cannot offer: your executives publishing real thinking weekly, so the name on the outreach is one the buyer has already met. Weekly reporting on conversations, meetings and pipeline.
How the engine works
Two motions, run as one system. The first is authority content: your senior people, published weekly in their own voice, built by senior writers from a 30-minute conversation and engineered for how the platforms actually distribute. The second is managed outbound: a researched target account list, warmed by that content, worked with personal outreach that references what your buyers have already seen. Content makes the outbound welcome; outbound makes the content pay. Most agencies sell one and pretend it does the other's job.
Proof
For a venture capital firm we run partner-voice content plus managed outreach to founders and advisers: multiple partner accounts, a finite high-value list, and a steady stream of qualified conversations. The case study.
A cybersecurity consultancy's enterprise contract began as engagement on a single post. Outbound converted the attention; content created it. The case study.
What it costs
From $2,500 a month for a single-sender program; multi-sender engagements with content support from $5,000. Billed quarterly. No per-meeting pricing, deliberately.
Sideways: outbound for cybersecurity vendors, or demand generation for the full engine.
Questions buyers ask
How is this different from a typical lead generation agency?
Most lead gen agencies rent you volume: scraped lists, automated sequences, meetings that no-show. We run the opposite shape: named accounts, personal outreach, and an authority-content layer that makes your senior people known to the list before anyone asks for time.
Do you guarantee a number of meetings?
No, and be suspicious of anyone who does: guaranteed-meeting models optimise for bodies on calendars, not buyers in pipeline. We report conversations, qualified meetings and pipeline weekly, and we expect to earn the renewal on those numbers.
What channels do you work?
LinkedIn first, because that is where B2B buyers can see the authority layer behind the outreach. The LinkedIn practice and appointment setting pages cover the mechanics.
What do managed outbound services cost?
From $2,500 a month for a single-sender program to $6,000+ for multi-sender, multi-channel engagements with content support. Billed quarterly. No per-meeting pricing: it optimises for calendar spam, not pipeline.
Pipeline is a system, not a sprint.
Twenty minutes maps your ICP to a coverage plan and an honest timeline.
Book an intro call