Outbound for cybersecurity vendors
Outreach that lands as a follow-up, not an interruption.
Who this is for
Security vendors and consultancies with a definable buyer list and no repeatable way to reach it. Your SDR experiments died in the CISO spam folder. Events produce cards, not pipeline. And the deals you do close all started the same way: somebody senior already knew who you were.
What we do
Managed outbound built for the security market's hostility to noise. A named account list you approve, decision-makers mapped per account, and outreach that references the authority content your buyers have already seen from your executives. Low volume, personally written, sequenced patiently. Reporting is per account and per conversation, and every sequence gets your sign-off before it runs.
Why us, specifically, for security
Our founder spent years in UK defence and intelligence before consulting in cybersecurity, and the agency runs a live engagement with a cybersecurity consultancy today. That matters because security marketing fails in a specific way: generalist agencies write confidently wrong things, and your buyers, who are paid to detect false confidence, stop reading at the first one. We know the difference between a pentest and a red team, why CISOs ignore vendor content, and what a technical buyer needs to see before a claim earns trust.
Proof
The same engine runs for a venture capital firm: partner-voice content plus managed outreach, producing a steady stream of qualified conversations from a finite, high-value list. Security buyers are harder; the machine is the same. The case study.
What it costs
From $2,500 a month single-sender; from $5,000 combined with the content layer that makes the outreach welcome. Billed quarterly.
Up: the cybersecurity practice. Sideways: the full outbound practice.
Questions buyers ask
Does cold outreach even work on security buyers?
Cold, no: CISOs run the most hostile inbox in B2B. Referenced outreach does: a message that arrives after the buyer has met your thinking in their feed, names their context, and asks for something small. That sequencing is the entire service.
Where do the target lists come from?
Built with you: firmographic fit first (sector, size, stack signals), then decision-makers mapped per account: CISO, security engineering leads, and the executives who own budget. You approve the list before anyone is contacted.
How do you avoid damaging our brand?
Low volume, high personalisation, and every sequence reviewed by you before launch. In a market this small, reputation compounds in both directions; we optimise for the version where it compounds for you.
What do managed outbound services cost?
From $2,500 a month for a single-sender program to $6,000+ for multi-sender, multi-channel engagements with content support. Billed quarterly. No per-meeting pricing: it optimises for calendar spam, not pipeline.
CISOs delete cold. They answer context.
Bring your target list, or a description of your ideal logo. The call maps coverage.
Book an intro call